{"id":5752,"date":"2026-02-25T07:01:59","date_gmt":"2026-02-25T07:01:59","guid":{"rendered":"https:\/\/wordpress-1430380-5481055.cloudwaysapps.com\/?p=5752"},"modified":"2026-02-25T07:21:00","modified_gmt":"2026-02-25T07:21:00","slug":"the-targeted-rate-helps-drive-positive-momentum-for-high-achieving-city-centre","status":"publish","type":"post","link":"https:\/\/nzbuilders.org\/en\/the-targeted-rate-helps-drive-positive-momentum-for-high-achieving-city-centre\/","title":{"rendered":"The targeted rate helps drive positive momentum for high-achieving city centre"},"content":{"rendered":"\t\t
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The targeted rate helps drive positive momentum for high-achieving city centre<\/h1>\t\t\t\t<\/div>\n\t\t\t\t
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NEWS<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t
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New Zealand\u2019s highest performing 4.3 square kilometres is seeing a return to form, with data showing growth in employment and GDP in Auckland\u2019s city centre tracking faster than New Zealand as a whole (see data below).<\/em><\/p>

The numbers provide a fitting backdrop as Auckland Council publishes the 2022 \/ 23 City Centre Targeted Rate (CCTR) report, outlining how the rate was invested and the momentum of change it has helped the city centre achieve in the 2022 \/ 23 financial year.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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The full CCTR report can be found<\/strong>\u00a0here<\/a><\/u>.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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The CCTR is paid by city centre ratepayers \u2013 owners of commercial and residential land within the city centre \u2013 enabling the delivery of vibrant public spaces, activations and events that are enjoyed by all Aucklanders.<\/p>

Auckland Council Head of City Centre Programmes Jenny Larking says the CCTR enhances the role of the city centre as the region\u2019s economic heart and a vital cultural hub.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t

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\u201cThe city centre contributes to the prosperity of the Auckland region and to the whole of New Zealand. The CCTR is currently confirmed in Auckland Council\u2019s Long-term Plan until 2031, playing a key role in ensuring the city centre continues to be a vibrant, prosperous place into the next decade,\u201d she says.<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Auckland Council collects approximately $26 million each year from the CCTR.<\/p>

\u201cWith the support of the CCTR this year we have delivered an upgraded Queen Street, Federal Street (southern end) and Galway Street (western end). We\u2019ve delivered activations and placemaking in our public spaces to ensure the city centre is lively and inviting, and to enhance Auckland\u2019s reputation. We\u2019ve also supported businesses impacted during construction,\u201d Larking says.<\/p>

Looking back to prior years, the Auckland Council group\u2019s transformation of the downtown waterfront area, Karangahape Road, Te Komititanga, Freyberg Place, Albert Street and earlier sections of Galway Street are among projects supported by the CCTR.<\/p>

Auckland Council\u2019s guiding document for the city centre is the\u00a0City Centre Masterplan<\/a><\/u>\u00a0(CCMP), setting the strategic direction for the next 20 years.<\/p>

It outlines \u2018Green Links\u2019<\/em>\u00a0as a focus, connecting the city centre\u2019s green spaces and responding to climate change. These elements will be evident when the upgrade of the northern end of Myers Park opens later this year, and are visible in increased planting and tree canopy cover supporting sustainable development of the city centre. Read more\u00a0here.<\/a><\/u><\/p>

\u2018Waihorotiu \/ Queen Street valley\u2019<\/em>\u00a0and\u00a0\u2019Transit oriented development\u2019<\/em> are other focuses for the CCMP. Significant development is underway around Te Waihorotiu and Karanga-a-Hape City Rail Link stations \u2013 creating pedestrian-priority streets, improving public spaces, providing safe access around the stations, and supporting growth.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Investment of the CCTR in 2022 \/ 23 was concentrated in the Waihorotiu Queen Street valley, reinforcing the city\u2019s premier street as Auckland\u2019s cultural, commercial and retail heart, and also in the Midtown Regeneration programme with construction of\u00a0Te H\u0101 Noa in Victoria Street<\/a><\/u>\u00a0and other midtown projects gathering momentum.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Vibrancy in the city centre<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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In addition to upgrading public spaces, the CCTR also supports a range of activation, placemaking, festivals, events and promotional activities that contribute to the energy of the city centre.<\/p>

Highlights of the CCTR-funded activation and placemaking programme in 2022 \/ 23 include Matariki ki te Manawa, Christmas in the City Centre featuring the popular Christmas pavilion in Te Komititanga, Christmas on Queen Street and Lego in the Square at Aotea Square.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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The targeted rate helps drive positive momentum for high-achieving city centre Home \/ NEWS New Zealand\u2019s highest performing 4.3 square kilometres is seeing a return<\/p>\n","protected":false},"author":3,"featured_media":4447,"comment_status":"closed","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_eb_attr":"","_vp_format_video_url":"","_vp_image_focal_point":[],"footnotes":""},"categories":[1],"tags":[],"class_list":["post-5752","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-news"],"yoast_head":"\nThe targeted rate helps drive positive momentum for high-achieving city centre - NEW ZEALAND BUILDERS ASSOCIATION<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nzbuilders.org\/en\/the-targeted-rate-helps-drive-positive-momentum-for-high-achieving-city-centre\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The targeted rate helps drive positive momentum for high-achieving city centre - 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